Masterclass: Building A Successful Brand

Join Herd, Oxford’s biggest small agency, at the Oxford Centre for Innovation and explore the core elements that create powerful and successful brands.

During this free 1 hour workshop we will examine:

• How the things you say and the ways you say them really matter.
• How the use of images can strengthen or destroy a brand message.
• How the right typography and colour palette is critical in complementing the tone of voice.
• How a logo can successfully pull all the core elements together to represent a brand.

Through short group exercises you will gain some practical knowledge to allow you to analyse your own brand to see where you might need to put some work in!

This workshop is ideal for small business owners, decision makers, marketing managers – or anyone with a keen interest in branding and tone of voice.

Agenda

6:00pm – Registration: Soft drinks and nibbles
6:30pm – Workshop
7:30pm – Q&A
7:45pm – Close.